Light & Eye

Runy Pswarayi, a Brooklyn-based photographer, plays heavily on the duality of light and shadow in his work under the name Light & Eye. When exploring this interplay, a simple geometric mark came naturally: a light and dark shade of grey with the shared space creating the shape of an eye. Photographs capture shared moments, thus the motif for the identity.

Logo Design

Brand Identity

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com

Runy Pswarayi,
Photographer

thelightandeye.com