Runy Pswarayi, a Brooklyn-based photographer, plays heavily on the duality of light and shadow in his work under the name Light & Eye. When exploring this interplay, a simple geometric mark came naturally: a light and dark shade of grey with the shared space creating the shape of an eye. Photographs capture shared moments, thus the motif for the identity.
Logo Design
Brand Identity
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer
Runy Pswarayi,
Photographer